AGUNG NUGROHO; MUHAMMAD ISHMAEL RAFFLY GENEVA WIDHIARTO. ANALISIS PENGARUH SOCIAL MEDIA COMMUNICATIONS, BRAND EQUITY, DAN SATISFACTION TERHADAP BEHAVIORAL INTENTION PADA PELANGGAN JAZZ GOES TO CAMPUS: GENERASI Y VS GENERASI Z. Prosiding Seminar Nasional Terapan Riset Inovatif (SENTRINOV), [S. l.], v. 9, n. 2, p. 323 - 346, 2024. Disponível em: https://proceeding.isas.or.id/index.php/sentrinov/article/view/1428. Acesso em: 3 jul. 2024.